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Launches new skin care fundraising campaign.
May 16, 2011
By: TOM BRANNA
Editor
Valeant Pharmaceuticals North America LLC debuted “Change Your Skin, Change Your Life,” a new campaign in which their sub-brand, Kinerase, will make three charitable donations in 2011. Each donation, which will be made in June, September and December, will be decided upon by consumer suggestions on the Kinerase Facebook page. Participants will submit their favorite charities and then vote on the ones they like. The charities will then be narrowed down to the three most popular, at...
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